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Marketing as a Stimulant for Rural Women’s Enterprises

By Wamiq Zia   Promoting women’s entrepreneurship and gender equality helps to create employment as well as to empower women in the family and wider community[1]. However, one of the major issues faced by the women in undertaking entrepreneurial activities is the lack of understanding of marketing of products, including

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Digital Winds of Change in Rural India

On the outskirts of Allahabad, India, low income segments, rural women are changing attitudes in their village and their lives. Most women in the village of Jhusi are striving to be financially stable by taking microloans for their small enterprises. Some are widows taking care of families. Some are helping

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Paytm AshaKiranPartners with Grameen Foundation to enable Rural Women & Youth with self-employment opportunities

Paytm AshaKiranPartners with Grameen Foundation to enable Rural Women & Youth with self-employment opportunities  Providing skill-based training to render doorstep banking, financial education and wealth management advisory services Announces its pilot project for Nagpur and Bhandara districts of Maharashtra, aims at training over 300,000 people this year 4th July, 2018,

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